All you need to know in one place
Since 2008, there has been a continuous influx of automotive social networks. They seem to come and go, but there are a few old ones and a couple of newer ones to notice if you're either wanting to get involved…
Do you know what makes Starbucks special for so many people. It's not really the coffee. It's average at best compared to most non-chain coffee shops and it's probably below average compared to smaller chains. The thing that they do…
There are some things that go so well together. Meat and potatoes. Larry, Moe, and Curly. Summer days and convertibles. In the world of automotive digital marketing, there's a great potential combination available with social media marketing, search engine optimization,…
There has been a trap in place for years that has sprung on more businesses in general and car dealers in particular over the years than just about anything else in social media. A good percentage have fallen into this trap and now it may finally be over. Thankfully.
It’s the contest trap. Too many companies have promoted it over the years. It’s not just the fact that it’s not effective. It can be harmful.
Have you ever been on your smartphone browsing Facebook or Twitter, clicked on a link, and were taken to a page on a website that didn’t render properly on your device? Even worse, have you ever clicked on a link thinking that you were going to be getting content only to find that you were redirected to the homepage of the website?
Welcome to 2012. The way that technology has been advancing, one would think that websites and companies would have social and mobile figured out by now, but there are too many out there that do not have a clue. Yes, they’re still three years behind and many of them are showing no signs of modernizing, particularly in the automotive industry.